Kamil Perry
Président is a French dairy brand and one of the world's premier cheesemakers. The brand was founded in 1933 by André Besnier in the town of Laval, France, and has since expanded to become an international brand sold in over 150 countries. Président offers a diverse range of cheese, butter, and cream products, including the #1 brand of Brie in France. The brand's origins lie in French artisanship and tradition, with a focus on creating high-quality dairy products accessible to consumers worldwide.
| Characteristics | Values |
|---|---|
| Founded | 1933 |
| Founder | André Besnier |
| Place of Origin | Town of Laval, France |
| Specialty | Cheese and Butter |
| Current Owner | Lactalis |
| Availability | Sold in more than 150 countries |
| Market Position | Number 1 cheese brand in Europe |
| Market Position in France | Leader in cheese and butter |
| Market Reach in France | Present in 85% of French households |
| Product Range | Large diversity of cheese, butter, and cream |
| Product Features | High-quality, specialty, and AOC cheeses |
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What You'll Learn
Président is a French dairy brand
Président offers a diverse range of cheese, butter, and cream products, including processed cheese slices, cheese portions, cream cheese, and UHT cream. They are known for their Brie, which is the #1 brand of Brie in France, and they also offer other varieties such as Camembert, Blue Cheese, and Leerdammer. The brand is also recognised for its butter, which is France's #1 butter, made from high-quality creams.
The brand was created by Besnier, who was already a leading figure in the French dairy business at the time. The name "Président" was chosen to reflect the French context, as Besnier explained that "France is the land of presidents, everyone is a president: of a club of fishermen, of bowlers, of veterans." The brand's logo and colours, featuring gold and black, were inspired by a celebration with employees, where they discussed the new pasteurised Camembert they had developed.
Président is now an international brand sold in more than 150 countries and is the leader cheese brand in Europe. The brand has always stayed ahead of fabrication techniques to guarantee consistently high-quality products, making it an iconic brand featured on tables around the world.
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Président is the #1 brand of Brie in France
Président is a French dairy brand, founded in 1933 by André Besnier in the town of Laval, France, in the Loire Valley. It is part of Groupe Lactalis and is one of the world's premier cheesemakers. Président is the number one brand of Brie in France and is sold in more than 150 countries, making it the number one cheese brand in Europe. The brand is present in 85% of French households and is well-known for its diverse range of cheese, butter, and cream products.
Président Brie, crafted in the French tradition from 100% cow's milk, is a versatile cheese that can be enjoyed in various dishes. It has a soft and creamy texture with a mild taste and a snow-white, edible rind. The brand also offers other cheese varieties, such as Feta, Blue Cheese, Leerdammer, and Rondelé, as well as a wide range of specialty cheeses, including the largest array of AOC (Appellation d'Origine Contrôlée) cheeses.
The name "Président" has a unique French context, as explained by Besnier: "France is the land of presidents, everyone is a president: of a club of fishermen, of bowlers, of veterans." The brand's iconic gold and black packaging was inspired by the colours and symbols of the regions of Normandy and Brittany, reflecting the high-end quality and tradition associated with Président cheeses.
With over 75 years of French artisanship and tradition, Président combines expertise with creativity to offer award-winning tastes and turn any occasion into a special one. The brand's commitment to innovation and fabrication techniques ensures consistently high-quality products, making Président a trusted and beloved name in the world of cheese and dairy.
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Président was founded in 1933 by André Besnier
Président, a French dairy brand, was founded in 1933 by André Besnier in Laval, France, in the Loire Valley. It is now part of Groupe Lactalis, which was also founded by André Besnier in the same year. Président is known for its butter and cheese products, including Brie, Camembert, and other specialty cheeses.
André Besnier was a leading figure in the French dairy business when he created the Président brand. The company started as a single plant in Laval and remained a small operation until the 1960s. In 1955, André's son, Michel Besnier, took over the dairy company's operations. However, a flood destroyed the factory's entire dairy production in 1966, prompting Michel to expand the business by creating multiple plants and diversifying its dairy products.
The President label was established in 1968, and it quickly became synonymous with French cheese around the world. The company expanded its cheese production by opening a second plant in Mayenne. Over time, Président has grown to become one of the world's premier cheesemakers, offering a wide range of specialty cheeses, including the largest array of AOC (appellation d'origine contrôlée) cheeses.
Président's products, including cheese, butter, and milk, are now sold in over 100 countries. The company operates approximately 60 plants in France and 10 in other countries, showcasing its global reach and success. The brand is renowned for its French artisanship and tradition, with its cheeses crafted in the French tradition from 100% cow's milk, such as the Président Brie, a staple at any gathering known for its soft and creamy texture.
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Président is sold in over 150 countries
Président is a French dairy brand, founded in 1933 by André Besnier in the town of Laval, France, in the Loire Valley. It is part of Groupe Lactalis and is the number one brand of Brie in France. Président is also the number one cheese brand in Europe and is sold in over 150 countries worldwide.
The brand was created by Besnier, who was already a leading figure in the French dairy business. He explained the name's French context: "France is the land of presidents, everyone is a president: of a club of fishermen, of bowlers, of veterans".
Président offers a diverse range of cheese, butter, and cream products, including:
- Specialty cheeses: Brie, Camembert, blue cheese, Gruyère, Emmental, Comté, and more.
- Butter: gastronomic butter, pastry butter in various portion sizes.
- Cream: UHT cream, fresh cream, whipped cream, dessert preparations, coffee creamer.
The brand is known for its high-quality, traditional French cheese-making expertise and has a presence in 85% of French households. Président's products are enjoyed by individuals and food service professionals alike, who value the brand's consistent quality and performance.
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Président offers a range of cheeses, butter, and cream
Président is a French dairy brand, founded in 1933 by André Besnier in Laval, France. It is part of Groupe Lactalis and is one of the world's premier cheesemakers, offering a wide range of cheeses, butter, and cream. The brand is sold in over 150 countries and is the number one cheese brand in Europe.
Président's range of cheeses includes Brie, Feta, Blue Cheese, Gruyère, Emmental, Comté, Leerdammer, and Cheddar, among others. They also offer a variety of processed cheese slices and portions, such as cheddar for hamburgers and sandwiches, mozzarella for pizza, and Swiss cheese. Président is the number one brand of Brie in France and is known for its high-quality, specialty cheeses, including a large array of AOC (appellation d'origine contrôlée) cheeses.
In addition to its cheese offerings, Président also provides a range of butter products, such as gastronomic butter, pastry butter, and butter blocks in various sizes. Their cream products include UHT cream, fresh cream, whipped cream, and cream for dessert preparations and coffee creamers.
The brand has a rich history, with over 75 years of French artisanship and tradition. The name 'Président' was chosen to reflect the French context, as explained by Besnier: "France is the land of presidents, everyone is a president: of a club of fishermen, of bowlers, of veterans." The brand is now present in 85% of French households and is recognised for its high-quality, delicious products.
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Frequently asked questions
Yes, Président is a French dairy brand founded in 1933 in the town of Laval, France, in the Loire Valley. It is the number one brand of Brie in France and is available in 85% of French households.
Président offers a wide range of specialty cheeses, including the largest array of AOC (appellation d'origine contrôlée) cheeses. Some of their cheeses include Brie, Feta, Leerdammer, Gruyère, Emmental, Comté, and Blue Cheese.
In addition to cheese, Président also offers butter and cream products. Their butter offerings include gastronomic butter, pastry butter, and butter blocks in various sizes. Their cream products include UHT cream, fresh cream, whipped cream, and cream for dessert preparations and coffee creamers.
