Panda Cheese: A Unique Kind Of Processed Cheese

Panda Cheese is an Egyptian brand of cheese manufactured by Arab Dairy. The brand gained international attention for its quirky and bizarre commercials, which feature a giant panda that terrorizes people for not wanting to try the cheese. The commercials, which were created by the Elephant Cairo agency and written by Ali Ali and Maged Nassar, became a viral hit and won several advertising awards.

Panda Cheese is an Egyptian brand of cheese made by Arab Dairy

The Panda is the mascot for the Egyptian food company Arab Dairy's Panda Cheese brand. The commercials for the brand are referred to as the "Never Say No to Panda" series, and they feature a giant panda that violently stalks and threatens people until they buy the product. The ads became a viral Internet hit and were noted for their cultural significance.

The commercials follow the same formula: someone dismisses the idea of eating Panda Cheese, and then the hilarious mascot shows up to ruin their day. Each segment features the song "True Love Ways" by Buddy Holly, which creates an ironic sentimental feel alongside the panda's destructive behaviour. In one commercial, a mother asks her husband if he got Panda Cheese for the kids, but he said no because they already had lots of food. The panda then appears, slowly clapping and staring, before taking the birthday cake and throwing it against the wall.

Panda Cheese is an Egyptian brand of cheese, and it is not made from panda bear milk. The brand's website is written in Egyptian hieroglyphics. The message is clear: if you pass up Panda Cheese, there will be a panda waiting to mess you up. It's an interesting marketing campaign that has certainly caught people's attention!

The cheese is not made from Panda bear milk

Panda Cheese is an Egyptian brand of cheese, made by Arab Dairy. It is not made from Panda bear milk. The name is simply a brand name, and the product is not derived from pandas in any way.

The cheese became well-known outside of Egypt due to its quirky and bizarre advertising campaign. The adverts feature a man in a panda suit, physically intimidating and threatening people who do not want to eat Panda Cheese. The adverts were produced by Advantage Marketing for Arab Dairy, and they became a viral internet hit. The commercials all follow the same formula: someone declines to eat Panda Cheese, and then the panda mascot appears to ruin their day. The adverts are accompanied by the song "True Love Ways" by Buddy Holly & The Picks, which creates an ironic, sentimental feel.

The campaign won several advertising awards, including two grands prix at the Dubai Lynx International Advertising Festival and a Silver Film Lion at the Cannes International Advertising Festival. The adverts have been interpreted as having various cultural and political connotations. For example, Egyptian blogger "The Arabist" Issandr El Amrani interpreted the adverts as "A menacing Chinese Panda forcing consumption, a metaphor for the way the US likes to force things down Arab throats".

The cheese itself is not made from Panda bear milk, but rather, it is a brand of cheese that uses a panda as its mascot. The advertising campaign was successful in bringing attention to the product, and it is now a well-known brand, even outside of Egypt.

The commercials for Panda Cheese feature a giant panda that terrorizes people for not wanting to try the cheese

In each commercial, a person is offered Panda cheese but declines, triggering the sudden appearance of a giant panda. The panda silently stares at the person for a few seconds, accompanied by the song "True Love Ways" by Buddy Holly & The Picks playing in the background. The panda then unleashes a violent and destructive outburst, ruining meals, knocking over objects, and even unplugging a hospital patient's IV. Each commercial ends with the phrase "Never Say No To Panda," sometimes displayed in Egyptian Arabic.

One commercial shows a mother asking her husband if he got Panda cheese for their kids' party. He says they already have lots of food, and at that moment, the panda appears, slowly clapping. The panda then takes the birthday cake and throws it against the wall, with the slogans "Kids not exempted!" and "Never Say No To Panda" appearing in Egyptian Arabic.

Another commercial features a father playing catch with his son at a park. When the son throws the ball, it lands in the panda's hands. The panda squishes the ball with its bare hands and then damages the car windshield with a spanner. The slogans appear again, this time with "Never Say No To Panda" in English.

Two similar commercials involve a father and son at a grocery store. In the first, the son suggests buying Panda cheese, but the father says their cart is full. The panda appears, stares intimidatingly, and then tips over the shopping cart, stomping on the spilled merchandise. In the second commercial, the father gives in to the panda's demand and buys Panda cheese, ending the interaction peacefully.

The commercials effectively convey the message that you should never say no to Panda Cheese, as the giant panda mascot will not hesitate to terrorize those who decline its offer. The combination of humour, absurdity, and a catchy soundtrack contributed to the viral success and recognition of the "Never Say No to Panda" campaign.

The commercials were produced by Advantage Marketing and became a viral internet hit

The commercials for Panda Cheese were produced by Advantage Marketing and became a viral internet hit. The ads, created by the Elephant Cairo agency and written by Ali Ali and Maged Nassar, featured a giant panda who terrorised people for not wanting to try the cheese. The campaign, with its quirky and bizarre humour, was rife with cultural significance. In each commercial, a person declines to eat or buy Panda Cheese, which causes a giant panda to suddenly appear in front of them. The panda stares at the person for a few seconds before going into a violent outburst, destroying objects around them. For example, in one commercial, a mother asks her husband if he bought Panda Cheese for the kids, but he said no because they already had lots of food for the party. In response, the panda appears and throws the birthday cake against the wall. Another commercial shows a father and son at the grocery store, where the father is intimidated by the panda into buying two packages of Panda cheese.

The ads, which won several advertising awards, were part of a series called "Never Say No to Panda", with the tagline "Never say no to Panda" in both English and Egyptian Arabic. The series, which first aired in 2010, consisted of ten commercials that all followed the same formula: someone declines to eat Panda Cheese, and the mascot shows up to ruin their day. The commercials featured the song "True Love Ways" by Buddy Holly & The Picks, which created an ironic sentimental feel alongside the panda's destructive behaviour. The campaign was produced for Arab Dairy, an Egyptian food company that manufactures Panda Cheese. The company's message is clear: if you pass up Panda Cheese, there will be consequences.

The commercials won several advertising awards

The commercials for Panda Cheese, produced by Advantage Marketing, were a viral hit and won several advertising awards. The ads, created by Elephant Cairo and written by Ali Ali and Maged Nassar, featured a giant panda that terrorised people for not wanting to try the cheese. The campaign's tagline was "Never Say No to Panda", and it lived up to this slogan by depicting the panda appearing out of nowhere and destroying objects around those who declined the cheese. The ads were creative, humorous, and had a catchy soundtrack, making them extremely popular.

In 2010, the commercials won two grands prix at the Dubai Lynx International Advertising Festival. The Dubai Lynx awards celebrate creativity in the MENA region's advertising industry, and Panda Cheese's awards recognised the innovative and entertaining nature of the commercials. The same year, they also won a Silver Film Lion at the Cannes International Advertising Festival. The Cannes Lions Festival is one of the most prestigious events in the advertising world, and the Silver Film Lion award specifically recognises excellence in cinematography, so this was a significant achievement for the campaign.

The Panda Cheese commercials also won a Gold for Film at the Epica Awards. The Epica Awards are unique in that they are judged solely by members of the press, and this award further emphasised the creative merit of the commercials. The campaign's success can be attributed to its ability to capture the audience's attention through humour and a memorable mascot, effectively promoting the product. The awards showcase the impact and recognition that the commercials received, making them a notable part of advertising history.

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